Fairbanks

"America's Most Expensive Car" Comes to FairbanksOctober 8, 2010

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(Fairbanks, AK) --

A rare 1921 Heine-Velox automobile is now on display at the Fountainhead Antique Auto Museum at Wedgewood Resort. This massive car’s $25,000 price tag was shocking for its time--equal to almost $305,000 in today’s dollars. No other car came close to it. One could buy a fully loaded Rolls Royce for $10,000 or a Lozier Big Six limousine for around $6,500. For comparison, a Ford Model T cost less than $500 in 1921.

The Heine-Velox, built in San Francisco by Gustav Otto Heine, was one of the most interesting and unusual cars produced in the western United States. It introduced features that were big steps forward for 1921: hydraulic brakes, headlamps with high and low beams, a cold-weather starting system, a slanted windshield mounted in rubber, a canted dashboard, and a system that allowed the engine oil level to be controlled from the driver’s seat.

Only five of these curious-looking cars were built: three sedans, an unfinished limousine, and the Sporting Victoria that arrived at the Fountainhead Museum this month. According to Tim Cerny, president of Fountainhead Hotels, “The Heine-Velox is so rare that most avid car collectors have never seen one, let alone even heard of the marquee. It’s a large, impressive car and a particularly fine example of the ingenuity of one of American’s early automobile designers.”

While it may seem odd for such an extraordinary car to be in Fairbanks, Cerny points out that the Heine-Velox is not the only rare automobile in their collection. “Each of our 74 vehicles were selected because they hold a special place in American automotive history,” he notes, “whether for a technological or design element, or for their uniqueness. Several are the only examples of their kind left in existence. Others, like our Heine-Velox Victoria, were the only ones ever made.”

In addition to antique and classic cars, the Fountainhead Museum’s galleries showcase Alaska’s automotive history and vintage clothing dating back to the 1700s. The pairing of the cars and historical costumes vividly illustrates the dramatic evolution of fashion and automotive design in the early 20th Century.

The Fountainhead Antique Auto Museum is open on Sundays from noon to 6 pm and for private tours by appointment.

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